Social Media

Companies seeking to bring smaller subsets of pre-qualified Sterile Processing professionals together to discuss issues, improvements or enhancements to new or existing products and services, can utilize HSPA as a gateway. HSPA will send your invitations to a pre-determined list and can advertise your interest (anonymously or not) on our website, sending potential candidates to a pre-screening site or web page of your choosing. Launches Q1 2021.

Circulation

Facebook 7,100+ followers
LinkedIn 7,000+ followers

Base Rates

All rates are net, non-commissionable.

Facebook Rate
Image Posting $1,500
Video Posting $2,000
LinkedIn Rate
Image Posting $2,000
Video Posting $2,500

Placements

Posting Date Facebook LinkedIn
January 2021 Available Available
February 2021 Available Available
March 2021 Available Available
April 2021 One Tray One Tray
May 2021 Available Available
June 2021 Available Available
July 2021 Available Available
August 2021 One Tray One Tray
September 2021 Available Available
October 2021 Available Available
November 2021 Available Available
December 2021 Available Available

Terms & Conditions

File Requirements

Please be sure to include a corresponding URL for the advertisement. Note: some social media sites do not support direct links with photos and you should consider a vanity URL that will be posted below the image. If providing artwork: high-resolution .png or .jpg file formats only. For these images, art must be high-resolution (300 dpi). All colors must be CMYK, and cannot be submitted with spot colors. Images downloaded from websites will not be accepted. Panorama or 360 photos supported with Facebook. All artwork must be submitted in the correct size: Facebook: 600w x 225h pixels; LinkedIn: 1200w x 627h pixels

If providing video content: Facebook—video ratio should be 9:16 to 16:9. Video file size is a maximum of 4GB, and video length maximum is three minutes. Video captions and sound are optional but recommended. Headline maximum is 25 characters, and the description is a maximum of 30 characters. LinkedIn—video ratio should be 1:2.4 to 2.4:1. Video file size is a maximum of 200MB, and video length maximum is three minutes (LinkedIn recommends keeping video ads under 30 seconds for brand awareness and consideration goals).

Copy Regulations

Acceptance of advertising is subject to HSPA’s approval and with agreement by the advertiser to indemnify and protect from loss or expense resulting from claims or suits based upon content or subject matter of advertising. This includes suits for libel, plagiarism, copyright infringement, and unauthorized use of a person’s name or photograph. HSPA will not be liable for any damage or claim arising out of omission or delay in printing. HSPA reserves the right to revise or reject, at its discretion, any advertisement which it deems objectionable in text or illustration. 

Conditions

Any advertiser who does not fulfill an insertion order will be subject to penalty fees of the maximum rate listed per size originally contracted. Payment required in advance of posting. No cancellations accepted. HSPA will permit only one company-based Facebook post per month per calendar year (12 total), and one company-based LinkedIn post per month per calendar year (12 total) cumulatively of all interested advertisers. Of the 12 Facebook and the 12 LinkedIn posts, individual advertisers are permitted only one post per social media outlet per calendar year.

Insertion Order

To request an insertion order, please email Jeff Warren, HSPA's Director of Business Development.

This commitment to advancing Sterile Processing (SP) knowledge, skill sets and professionalism is why over 40,000 members and certification holders rely on HSPA to keep them sharp, focused and abreast of the very latest standards, best practices and technological advancements impacting the SP profession.